Founder of the creative agency SICHKAR GROUP
Author of the biggest YouTube channel about events "Ивент толк" (Event Talk)
MEMBER OF THE JURY
Jury member of the international festival "New York Festivals" (USA) and the national award "Событие года" (Event of the Year) (Russia)
SPEAKER
Speaker and moderator at marketing and branding conferences
Collaboration formats
online/offline
Speaking at your event with valuable content (online/offline)
Writing useful articles, creating videos or podcasts on relevant topics
1
Providing expert opinions or interviews
2
3
1.
Building a creative agency from scratch
Leading the team since 2009
with up to 150 people under her supervision
with up to 150 people under her supervision
Where to start, how to recruit systematically, how to motivate, delegate, make mistakes, overcome crises, transit to remote working and grow for 15 years
2.
International Creativity
How we differ and what insights unite the world.
How international judging works at creativity festivals.
How international judging works at creativity festivals.
3.
World Records
How to set a Guinness World Record and other world records – from a three-time record holder
World's largest backpack
World's largest group portrait
4.
Event Organization
The architecture of an event or how to create an event that clients and the market will remember
Bonus Topic: How promotions are organized in shopping centers and what really matters to people (Review based on the experience of 25 shopping centers)
New Year's corporate event for O'Key at the "Oko" Tower in Moscow City
Digital conference for Tele2 in two cities
Sports day for the OTP Bank team
5.
Branding
What a brand platform is and what it is based on.
When you should rebrand with no regrets.
The biggest mistakes when creating a brand.
When you should rebrand with no regrets.
The biggest mistakes when creating a brand.
Created more than 400 branding projects (corporate identities, communication strategies, private labels), including the ones Russia's top marketer Igor Mann and the legendary cosmeceutical brand Ilona Lunden
Brand "Ilona Lunden"
Brand "Igor Mann"
Branding of the first federal freight operator
Brand "Alёna"
Rebranding of the "Vyberi Radio" group of companies
Brand "Linity"
5.
Branding
What a brand platform is and what it is based on.
When you should rebrand with no regrets.
The biggest mistakes when creating a brand.
When you should rebrand with no regrets.
The biggest mistakes when creating a brand.
Created more than 400 branding projects (corporate identities, communication strategies, private labels), including the ones Russia's top marketer Igor Mann and the legendary cosmeceutical brand Ilona Lunden
Branding of the first federal freight operator
Brand "Alёna"
Rebranding of the "Vyberi Radio" group of companies
Brand "Linity"
Brand "Ilona Lunden"
Brand "Igor Mann"
6.
Blogging on YouTube
Author of the number one event channel on Russian-speaking YouTube - "Ивент толк с Катей Сичкар" (Event Talk with Kate Sichkar)
~100 videos
~5 million views
~100 videos
~5 million views
What's the next step?
Drop me a line and we'll find a common topic to discuss
